The Lexus announcement ad attracted 11 million views online and waves of news coverage. The film, which was created by CHI & Partners, shows skateboarder Ross McGouran riding the hoverboard around a purpose-built skate park in Barcelona.
Director
DOP
Colour
Producer
SIMON+BEN
JAMES BLANN
SIMON PEARSON
NAZNEED HOSENIE
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LEXUS SLIDE | The Story
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